Australian supermodel Imogen Bailey poses nude for a Korean ad against fur. The Koreean phrase says "I's rather undress than wear fur."

What: Wearing nothing but bikinis made from real lettuce leaves and holding signs that read, "Let Vegetarianism Grow on You," People For the Ethical Treatment of Animals (PETA) Asia-Pacific's sexy "Lettuce Ladies" made an appearance at Deoksugung Palace to urge passersby to go vegetarian.

The Lettuce Ladies-Ashley Fruno of Canada and Holly Suan of Hong Kong-were accompanied by PETA Asia-Pacific members handing out leaflets.

Why were PETA Asia-Pacific's Lettuce Ladies stripping down to their bare essentials? To capture the public's attention about a serious issue but in a lighthearted way.

Eating meat causes enormous suffering in factory farms, where animals are routinely mutilated, drugged, and abused. It also clogs arteries and causes heart disease and other life-threatening illnesses.

"We're asking people to turn over a new leaf and go vegetarian," says Fruno. "With so many delicious alternatives to meat now available, it's easier than ever to enjoy great food without causing animal suffering."

For more information, please visit PETA U.S.' Web sites GoVeg.com and LettuceLadies.com.

Where: In front of Deoksugung Palace, Seoul
When: Tuesday, June 12, 12 noon sharp